Media in the New Millennium

Commentary on media and communications — and the occasional rant! — from Metzger’s New Media Practice Group

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Watch Out For Cyclists — And Everyone Making A Point!

March 16th, 2008 · No Comments

A friend sent me this great video today. As a cyclist, I’d encourage you all to take a look at it.
Now, without ruining the surprise and impact, let me make a communications point. How many of us are so busy watching big media outlets that we miss what our customers are telling us. Too many [...]

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Tags: Communication Strategies · New Media

#1 — With No Radio

March 16th, 2008 · No Comments

Although I’m not much of a country music fan, I do like the Dixie Chicks’ 2006 release Taking the Long Way. Earlier today I had a chance to watch part of the accompanying documentary Shut Up and Sing, which I also enjoyed.
Perhaps the most interesting part of the movie for me was the preparation for [...]

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Tags: Digital Content · Mainstream Media